Make sure you have a seamless transition between marketing to sales. After an RFP form is submitted, users are directed to a thank you page for confirmations, as well as tracking purposes. There is a big opportunity here to keep the excitement and engagement going until your team has the time to respond.
At this stage of the pandemic, we are no longer encouraging obtrusive pop-ups on the website. We highly encourage you to consider adding something like this top bar to your site so information is still easy to find.
With increasing rates, it’s important to continue to communicate value for your guests. This should begin in your advertising messages, be carried through the website and into the guest experience.