Regular posting and sharing non-campaign content that is more social in nature is important to maintain an engaged audience. Need some inspiration? Here is a quick guide to what your weekly posting schedule could look like:
“Wish You Were Here” postcard – Sunsets, sunrises, gardens, etc.
Last-minute availability for the upcoming week/weekend
Magisto videos are a fun way to showcase offerings or target specific audiences. These feel even more organic when we can incorporate some of your own video clips as we did in this example with the sunrise in the mountains.
Fun Holidays for Post Inspiration
July is National Picnic Month – promote any relevant picnic packages
July 4 – Independence Day – Post something red white and blue with a patriotic message
July 9 – National Sugar Cookie Day – Potential surprise refreshment for guests
July 18 – National Ice Cream Day – Shout out your favorite local shops for a scoop
July 23 – Olympic Opening Ceremony Day – Post a patriotic message, mention your favorite sport to watch, or even highlight an athlete who is from your state