‘Tis the season to sell gift certificates. Do you show up in Google organic if someone searches your brand name + gift certificates? Make it easy for people to give you their money. It is critical to have a full page on your site for gift certificates.
Don’t forget to be mindful of videos and their importance with SEO. Do a search in Google for your brandname and click on the video tab. Make sure you have a consistent strategy to upload video throughout the year.
Create new and fun videos and submit them to the following: