Search Engine Optimization

Strategy:

We want to make sure your brand messaging is consistent across the web. In addition to your own website and content, one important activity for SEO has always been link building with quality directories and referral websites. Now that you have your own assets updated, it’s important to review these sites and update as needed.

Action Items:

Directory and Referrals Check

  • Review your top 5-10 traffic and revenue-producing directories and referral sites to make sure your messaging is current
    • Highlight current status (open or opening date)
    • Review images
    • Review general description
    • Update packages as applicable
  • See our recent Google Analytics Workshop to review how to find this information

Local Marketing

  • Bing Business Listing Update
    • We’ll be releasing a training tutorial on this soon!