Recording: June 2020 Fireside Chat & Revenue Management Update

Overview

Keep your finger on the pulse of travel trends and maximize your revenue! Join White Stone Marketing CEO, Scott Crumpton and Revenue Management Specialist, Vikram Singh for a fireside chat. Find out what they’re seeing for our industry, and get the latest revenue management guidance for responding to market changes and yielding your rates.

Revenue Management Update: Next 30 Days

• Focus on the next 3-month period.
• Check rates, inventory sort and optics (all channels.)
• Introduce weekday length of stay promo.
• Yield weekends: Don’t discount.
• Participate in and replicate OTAs’ seasonal packages.