Optimize For Discovery In Search Engines

Takeaways

Utilize blog posts to create additional content about your guest experiences to increase your organic exposure in search engines.

• Paint a picture of the experience
• Great storytelling will increase the chances readers will share it
• This is a great opportunity to highlight your local partners
• This is the perfect place to expand on details so you can keep package descriptions shorter

Take your guest experiences to the next level by crafting excursions around interest segments (outdoor adventure, gastronomy, etc.) and add a map with marked photo opportunities!

• Here’s how to create a custom Google Map
• Check out our Canva tutorial, this is a great free graphic design tool that will you allow to add additional text or arrows over your map image