Get To Know The Generations

Takeaways

Gen Z

• Born 1997 to 2015
• 5-23 years old today
• Mobile focused digital natives

Millennials

• Born 1981 to 1996
• 24-39 years old today
• Mobile first, multi-device users

Generation X

• Born 1965 to 1980
• 40-55 years old today
• Tech savvy, desktop/laptop users

Baby Boomers

• Born 1946 to 1964
• 56-74 years old today
• Omni Channel including phone